No Room for Idle Hands

TIPS TO BOOST YOUR DIRECTOR’S CAREER DURING A PRODUCTION SLUMP With the omnipresent economic slump, the competitive nature of production has skyrocketed higher than ever before. Whereas 3 years ago there was a relatively even distribution and demand for work, there’s been a significant falloff, especially for directors. And if that weren’t enough, we all know that budgets have been cut in a huge way across the board. So how do you maintain your directors when the workflow isn’t a steady stream? How do you adapt to ever-decreasing budgets? And most importantly, how do you cultivate your directors’ talents, and even facilitate their crossovers into other media? Whether you’re working in the talent agency world, the commercial production microcosm, or the indie spectrum, there are some incredible new strategies to keep your directors active, fresh, and in demand. Here are some strategic platforms where your directors can flourish and gain exposure for little to no cost. 1) 3rd Party Funding – Especially in the commercial industry, so many directors are chomping at the bit to cross over into other media. Yes, your time is spread thin, but the best thing you can do is sit down with your director and get them to open up about small scale projects – those hunches and dream jobs they’ve got going on in the back of their minds (not just spec commercials.) With websites like Kickstarter.com and Indiegogo.com, anybody can pitch their ideas for film, art, literature – you name it. You pitch to the people, and the monetary results are staggeringly successful. Read more about how to raise your funds through...

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