Getting-Started-with-Social-Media1

How to Get Started – Social Media For Your Business

$30.00

Learn how to use social media to grow your business by creating a social media strategy, growing and engaging your community, and deciding the best content to create.

Running Time: 90 minutes, 4 Chapters, 20 Lessons

Category: .

 

FREE CHAPTER

Lesson 0-1: How to Name Your Social Media Channels (1:50)

Lesson 0-2: How Much Time to Spend on Social Media ( 2:36 )

Lesson 0-3: How to Integrate Social Media and Email Marketing( 2:26 )


 

CHAPTER 1

SOCIAL MEDIA STRATEGY

Lesson 1-1: What is a social media strategy, and what are your goals? ( 3:13 )

Lesson 1-2: Which social media channels are right for your business? ( 4:15 )

Lesson 1-3: What resources do you have available to execute your social media strategy? ( 3:08 )

Lesson 1-4: How do I create a brand voice and an overall theme for my social media channels? ( 3:55 )

Lesson 1-5: How to plan for success with social media? ( 4:02 )

Lesson 1-6: How to summarize a simple social media strategy? ( 1:59 )


 

CHAPTER 2

SOCIAL MEDIA COMMUNITY

Lesson 2-1: What is Community Management? ( 2:35 )

Lesson 2-2: How do I make and use an editorial calendar? ( 4:58 )s

Lesson 2-3: How do I learn more about my community, what they like and when should I post? ( 4:16 )

Lesson 2-4: When, how and why should I buy ads on social media? ( 4:00 )

Lesson 2-5: How do I engage my social media community? ( 5:13 )

Lesson 2-6: How to measure your success on social media? ( 3:01 )


 

CHAPTER 3

SOCIAL MEDIA CONTENT

Lesson 3-1: What is social media content management? ( 2:07 )

Lesson 3-2: What are the different types of content and where should I post content? ( 7:32 )s

Lesson 3-3: How to create great content, and what are the best tools to create content? ( 5:24 )

Lesson 3-4: How to create content that matches your editorial calendar? ( 4:36 )


 

CHAPTER 4

FACEBOOK POSTING

Lesson 4-1: What kind of content engages customers? ( 6:06 )

Lesson 4-2: What posts work for your Facebook page? ( 4:34 )s

Lesson 4-3: How do you properly post an outside link? ( 6:58 )


 

BONUS

What are best practices for how to use social media? ( 8:11 )

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Teacher Bio
Tracy Fay is a social media marketing consultant at GoBrandSocial who has helped small start-ups to Fortune 500 companies optimize their social media strategies.

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