CHAPTER 1
PREPARING FOR A SUCCESSFUL CAMPAIGN
Lesson 1-1: The 80/20 Rule (1:13)
Lesson 1-2: Breaking down the Money (1:50)
Lesson 1-3: Bigger Team = Less Work For Everyone (1:46
CHAPTER 2
DESIGNING A UNIQUE CAMPAIGN TO STAND OUT
Lesson 2-1: Setting Goals and Stretching Goals (2:43)
Lesson 2-2: Standing out and being Different (1:57)
Lesson 2-3: Page Design (3:16)
Lesson 2-4: Providing Value for Money (3:32)
Lesson 2-5: The Perfect Pitch (1:52)
Lesson 2-6: Virality ( 1:06 )
CHAPTER 3
EFFECTIVE WAYS TO RAISE MONEY
Lesson 3-1: Overcoming Fear (2:54)
Lesson 3-2: Building a List (2:17)
Lesson 3-3: Who to Reach out to (3:09)
Lesson 3-4: Direct Sales (2:16)
Lesson 3-5: Raise 30 Percent of Goal Before Launching Campaign (1:35)
Lesson 3-6: During The Campaign (3:33)
CHAPTER 4
CROWDFUNDING ACTION SCREENCAST
Lesson 4-1: Facebook Crowdfunding Strategy (6:35)
Lesson 4-2: SMS Crowdfunding Strategy (3:44)
BONUS
Career funding (3:16)
Crowdfunding Websites (6:50)
Four Week Preplanning Schedule (3:34)